The short version
This website has no accounts, no sign-up and no contact form. We use Google Analytics to count visits and see which articles people read, and Google AdSense to show advertising — both set cookies, and they are the only tracking here. The Analytics and Advertising sections below say exactly what each collects. We do not build a profile of you, and we sell nothing to anyone.
What the web server records
Like any web server, ours writes a log line when a page is requested: the address requested, the time, the response code, your browser's user-agent string and your IP address. These logs exist to keep the service running and to spot abuse. They are kept on our own server, are not shared, and are rotated.
Analytics
We use Google Analytics to count visits and see which articles people read. It sets cookies in your browser and sends Google your IP address, the pages you view, and basic device information. We use it to decide what to write next, not to identify you, and we do not link it to anything else.
You can opt out with Google’s browser add-on at tools.google.com/dlpage/gaoptout, or by declining in the consent prompt if you are in the EEA, the UK or Switzerland.
The blog
Our blog runs on Ghost. Membership and subscriptions are switched off, so no account can be created and no newsletter list exists. Ghost sets a cookie only for signed-in staff writing posts — not for readers.
If you message us on WhatsApp
The contact buttons open WhatsApp. That conversation happens on WhatsApp's infrastructure and is covered by their privacy terms, not ours. We keep the message thread so we can carry on the conversation, and nothing more. Ask us to delete it and we will.
Products are separate
This policy covers this website. Our products handle data differently and each has its own terms — several of them are designed to run entirely on your device or your own server precisely so that no data reaches us at all.
Advertising
This website and its blog show advertising served by Google AdSense. Google and its partners use cookies to serve ads based on your previous visits to this site and to other sites on the internet, and to measure how the ads perform. Google's use of advertising cookies lets it and its partners serve ads to you based on those visits.
You can turn off personalised advertising in Google's Ads Settings at adssettings.google.com, and you can opt out of many third-party vendors' use of cookies for personalised advertising at aboutads.info. How Google uses information from sites that show its ads is explained at policies.google.com/technologies/partner-sites.
If you are in the EEA, the UK or Switzerland, a consent prompt asks before any advertising cookies are set, and you can decline. Our advertising provider is authorised in our public ads.txt file.
Your rights
You can ask what we hold about you, ask for it to be corrected, or ask for it to be deleted. Message us and we will do it.
This page describes what we actually do, in plain language. It is not legal advice, and it is not a substitute for a policy reviewed by a lawyer in your jurisdiction.
Last updated 17 September 2026.